Tourism 4.0 is a reality and DMOs should understand the needs of the ‘new traveler’ in order to stay competitive in 2022 and beyond.
by Felipe Fonseca on May 26, 2022
Learn what is the Buyer’s Journey in travel and how Destination Marketers should communicate with their audience in each step of this journey.
by Felipe Fonseca on January 19, 2022
Get to know 11 Travel Trends that will help DMOs plan their next marketing campaign and attract travelers in the next year.
by Felipe Fonseca on November 24, 2021
In this article we list 8 innovative solutions that Destination Marketing Organizations can implement on their location to become a Smart Destination.
by Felipe Fonseca on October 13, 2021
Get to know if destination leaders are prepared to respond to travel industry disruption based on recent research by advertising agency BVK.
by Felipe Fonseca on January 8, 2021
Amidst a second wave of infections, DMOs have to think carefully about whether or not to invite visitors to their locations.
by Felipe Fonseca on November 26, 2020
With remote work on the rise, destinations have an opportunity to fill empty hotel beds with long-stay travelers looking for an immersive experience.
by Felipe Fonseca on November 5, 2020