Automated Social Engagement: Powerful Asset for Online Tour Booking & Sales
Ivan Ilijasic

Ivan Ilijasic

CEO & founder at Orioly
A passionate traveler and entrepreneur with strong IT background in travel and financial industries. He built his expertise working for international corporations and leading projects in tourism. Former editor-in-chief of Croatian travel e-zine Ivan was consulting dozen of small tour companies in bringing their business online. For that reason he founded Orioly.
Ivan Ilijasic

Tour and activity operators are looking for technology that helps them be more efficient. It’s smart working to increase online tour booking rates with the help of a tour booking software. Meantime, it’s extremely important to focus on creating exceptional experiences. And building relationships with customers.

Automate to Improve Online Tour Booking Rates. Sell and Manage Bookings. Maintain Channels and Engage Travelers.

If done properly, social media automation can be a powerful asset. For marketing, customer service, and sales. Of course, this doesn’t mean you’ll be able to stop thinking about your social media accounts. Scheduled publishing on your social media profiles will take your mind of posts. In the end, it is important to improve engagement with the community. So, it’s nice to say thank you each time someone buys your tour.

online tour booking, tablet, online booking, marketing, social media, automated social engagement

Reviews are also an important element of creating more meaningful relationships with customers. TripAdvisor’s automated review service enables hospitality businesses to get more reviews. This tool sends email reminders to customers. It asks them to write reviews without your interference.

In addition to amplified engagement and communication, relationship economics play a notable role in building competitive advantage. Sometimes you don’t have the opportunity to speak with your customer’s face to face. For example, in their dreaming phase. Then building trust is the essence. Because trust influences the decision to visit your website and buy a tour or activity. It also encourages your followers to ask for more information. In an effective online tour booking process, this becomes easy. So, a tour provider can sit relaxed. The ability for travelers to get valuable and trustworthy information when making a decision is what makes a difference.  

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